Zombie Farm 2 provided me a whole new level of social media management experience as it was my first time working with an iOS app. For those unfamiliar, Zombie Farm 2 was the updated version of the original Zombie Farm which had over 12 million downloads.
This was another example of a 100,000+ fanbase Facebook page I was tasked with handling during my agency experience. Everything from what was posted out, to community managing, stimulating user generated content from players, driving app installs and in-game purchases.
One of my favorite content ideas was the idea of ZombiE-cards that fans greatly enjoyed and shared with their friends.
Here’s an example.